Wall Drug Store 80 Ft. Dinosaur Wheelin’ to Wall BLACK HILLS & BADLANDS REGION Wall Celebration Rodeo WALL The “Window to the West” Wall offers all the expected and plenty of the unexpected. Surrounded by the picturesque backdrop of expansive plains and breathtaking views of the Badlands, Wall BADLANDS REGION is bound to leave a lasting impression. This charming town filled with hometown hospitality makes the perfect base to experience all the fantastic things the area has to offer. Plan a multi day stay, giving you ample time to do it all. Wall is well equipped to provide services, dining and lodging to its two million annual visitors. The small town maintains its Western spirit, making it a staple stop to stretch your legs or stay awhile to explore when you visit the Black Hills and Badlands. Stroll down Wall’s Main Street where you’ll find some of the town’s best shopping and dining. After a full day of adventure, rest your head at one of the many lodging options that are eager to host your stay. Receive first-class customer service at family-friendly accommodations, comfortable campgrounds, bed & breakfasts and motels throughout the town. 68 // #DiscoverBlackHills WALL DRUG STORE Main Street is home to the Number One Roadside Attraction in America — Wall Drug Store. What began with a simple idea to offer free ice water to travelers in the 1930s has grown into an iconic destination. For some family fun, Wall Drug’s backyard is a must during your visit. Ride the giant Jackalope and gather your group to snap a picture in front of the roaring T. rex. Dine at the Western Art Gallery Restaurant while surrounded by the most extensive Western art collection in the country. Make sure to fill up on 5-cent coffee and ice cold water — it’s still free. Savor home-style dishes, like their legendary hot beef sandwiches with mashed potatoes and homemade gravy as well as their famous handmade cake doughnuts. SPECIAL EVENTS Year-round events in Wall give you many reasons to keep coming back. Cheer on the state’s top high school cowboys and cowgirls as they try for a position to compete at the national level during the High School Regional Rodeo, June 3 to 5, 2021.