r nte 19. e C 20 . one Jan sc o ed M n The eope R 10 . MOSCONE CENTER EXPANSION | Never the same. Always San Francisco. The Moscone Center MOSCONE CENTER EXPANSION WHAT’S NEW Anchored in the heart of SoMa/Yerba Buena, the new highly-flexible design creates an iconic sense of arrival, enhancing its presence on Howard Street while reconnecting with the streetscape and surrounding neighborhood. Here are some of the most exciting new features: • The North and South buildings feature more than 504,000 square feet of contiguous exhibit and meeting space — almost double the space previously offered in its largest hall. • Light-filled pre-function lobbies offer dramatic views of the city and neighboring Yerba Buena Gardens. Expanded lobbies in the North and South buildings total approximately 60,000 square feet. • Two new floors of column-free meeting space include a 50,000-square-foot ballroom. • More than 80 meeting rooms. • More than 25,000 square feet of secure outdoor terraces, perfect for open-air events and receptions, boast dramatic city views. • A new on-site Visitor Information Center, staffed by the San Francisco Travel Association, is open to attendees and visitors. • Sustainable features designed to achieve LEED ® Platinum certification, the highest level established by the U.S. Green Building Council. • Behind-the-scenes benefits include an expanded kitchen, expanded freight access and built-in show offices. TAKE THE MOSCONE CENTER VIRTUAL TOU R sftravel.com/ meeting-planners SAN FRANCISCO’S MOSCONE CENTER REOPENED WITH GREAT FANFARE ON JAN. 3, 2019. IT RANKS AMONG THE MOST SUCCESSFUL CONVENTION CENTERS IN THE UNITED STATES — AND IT ALSO HAPPENS TO BE ONE OF THE BUSIEST. To accommodate growing demand and continue attracting the best and the brightest to the City by the Bay, The Moscone Center recently completed a massive $551 million expansion project. Designed by noted architecture firms Skidmore, Owings and Merrill in association with Mark Cavagnero Associates, the Center’s eastern entrance offers ample access to lush gardens, abundant shopping and outdoor dining. Attendees also have the option of moving between Moscone North and Moscone South via two pedestrian bridges, lessening street-level congestion along Howard Street. The enclosed East bridge allows attendees to access the upper levels of Moscone North and Moscone South without returning to ground level, and features Point Cloud , a public art piece by Leo Villareal, who also designed the iconic Bay Lights on the San Francisco-Oakland Bay Bridge. The West Bridge is a public access bridge connecting the Yerba Buena Gardens on either side of Howard Street, and features landscaping and public art. The location of The Moscone Center continues to be an asset in itself, just a few minutes’ walk from two-thirds of the city’s 34,000-plus hotel rooms, as well as world-class dining, shopping and cultural venues. JOE D’ALESSANDRO , PRESIDENT & CEO, SAN FRANCISCO TRAVEL ASSOCIATION sftravel.com © Cesar Rubio The improved and expanded Moscone Center is emblematic of San Francisco’s special tradition of always thinking bigger.”