PD70 . TRANSPORTATION | Planning Directory BART SUSTAINABLE CONVENTION TRAVEL PROGRAM BART’S SUSTAINABLE CONVENTION TRAVEL PROGRAM OFFERS A UNIQUE OPPORTUNITY TO PROVIDE SUSTAINABLE TRAVEL OPTIONS FOR SAN FRANCISCO CONVENTIONS AND MEETINGS. THIS PROGRAM ESTABLISHES A PLATFORM THAT FACILITATES THE USE OF BART’S ECO-FRIENDLY, SUSTAINABLE SFO TRANSFERS BY CONVENTION STAFFS AND ATTENDEES. Incorporating it into your program allows your members/attendees to purchase a BART voucher in advance through your website. The voucher is printed and exchanged for a BART ticket upon arrival at SFO. Once the ticket is in hand, attendees board the train and arrives downtown in 30 minutes. The program provides sustainable, eco-friendly travel from SFO to San Francisco and saves 10 pounds of carbon offsets per passenger trip. HOW IT WORKS We provide you with a “unique” URL/link for your conference website. This URL/link connects to our SFO Voucher Transfer product purchase page. Then we develop “Sustainable Transfer” information specifically tailored to your needs that includes the URL/link, to be prominently placed in the appropri-ate section of your convention website. Your attendees connect to BART from this page to purchase their BART SFO transfer. In addition, your URL/link allows us to track your conference’s “Sustainable Conven-tion Travel” carbon savings. The program is easy, fast and convenient for you and your members. WHAT YOU GET The BART Sustainable Convention Travel program includes the following benefits: • BART Marketing Support features custom copy that includes directions to conference hotels, a “BART Downtown San Francisco Hotels” map for your site, and custom copy formats to help you support and promote the use of BART transfers for the conven-tion. The copy can be used to facilitate promotion through blast emails, twitter or other social media. • Custom Private BART Transfer Book-ing Page includes your conference logo and conference dates, plus two to three BART fare products designed to meet the transportation needs of your attendees. • “BART Sustainable Travel Con-ference” designation includes: SFO Transfers Booking Site Carbon Savings; BART Ridership Carbon Savings Report (large conferences); BART Social Media CO2 Tracker (optional) • For more information meeting planners should contact: Imara Yokely, iyokely@bart.gov FIND MORE TOOLS AND RESOURCES TO HELP “GREEN” YOUR MEETING ONLINE: sftravel.com sftravel.com Courtesy San Francisco Travel Association (2)
San Francisco Travel Planner's Guide 2017: PD-70
